You can either give them something easily discarded and low quality like a paper card or you can go with the more attractive plastic cards that people actually want to hold onto.
Besides being a novelty that many people take a second glance at, why would you want to invest in plastic business cards? Well, it comes down to just that: the novelty. Right now everyone is so used to the paper business card that they hardly glance at them when they are handed one. Paper cards are quick to go into the trash or get shoved in the back of a wallet or bottom of a bag. Plastic cards command more attention, are enjoyed, and get looked at more. Read more
Gone are the days of paper cards, today’s the companies implement plastic cards for their business. These printed collaterals are made of highly durable plastic material and varies in density, texture, shapes or sizes. Even simple business cards can also be printed on thin plastic collaterals. It doesn’t bend and crumple on their way into the wallet like paper cards. Further, the printing technology makes these cards more artistic and appealing. Custom plastic cards are amazing and cost-effective perk, increases both goodwill and sale of company. There are mainly two types of plastic cards that are see-through or transparent and solid. 
Your business card is a marketing tool, plain and simple. If your card looks like it was printed off a dot-matrix printer, you will be perceived in a similarly non-flattering way. But if your business card is visually impressive, you will gain instant credibility and an immediate positive impression.
